Well-known for their iconic parkas, Canada Goose announced earlier today that it plans to go fur-free by the end of 2022.
FUR FREE. As a brand driven by our purpose, we are committing to a future without fur. In 2021, we will end the purchase of all fur and cease manufacturing with fur in 2022. pic.twitter.com/K0WzJOVIow— Canada Goose (@canadagoose) June 24, 2021
This follows similar announcements from other luxury brands Versace, Michael Kors, and Gucci -- all of which have decided to go fur-free.
Canada Goose uses wild coyote fur sourced from western Canada and the United States in many of its most popular styles. In 2020 they launched an initiative to introduce reclaimed fur into their supply chain, however the new announcement will see the brand end the purchase of all fur in 2021 and cease manufacturing with fur in 2022.
While the use of fur may be coming to an end at Canada Goose, the brand still uses natural down in their jackets and has not announced any plans to stop using it.