Latest News

BCBG Max Azria to Close All Canadian Stores

BCBG Max Azria to Close All Canadian Stores

By Kate Musgrove

BCBG Max Azria has filed for bankruptcy protection in the US and Canada and will be closing all 51 of its Canadian stores. It is said to be looking to continue selling the BCBG line in Canada's Hudson's Bay stores. It's currently unclear if all BCBG stores in the US will close -- currently, only 120 of the total 175 US stores are actively slated for closure.

At this time it's unclear how many jobs will be lost from the Canadian store closures.

BCBG is a reference to the french slang term "bon chic, bon genre" which means "good style, good attitude."

15 Comments

    • Isn't this a fat lady store?
    • Report Post
    • Repooc wrote:
      Mar 1st, 2017 8:31 pm
      Isn't this a fat lady store?
      Besides being an incredibly rude comment, it is also incorrect. BCBG is an upscale fashion retailer.
    • Report Post
    • Repooc wrote:
      Mar 1st, 2017 8:31 pm
      Isn't this a fat lady store?
      Depends on your definition of fat... anything in the positive integer sizes?

      http://www.bcbg.com/
    • Report Post
    • I don't understand the blame on "online retailers"
      There's no reason these brands can't launch their own online offerings.
    • Report Post
    • The store is in many fashion malls in the Greater Toronto area. Storefront churn-everytime a new store comes to a mall, a renovation usually precedes it.
    • Report Post
    • death_hawk wrote:
      Mar 1st, 2017 9:08 pm
      I don't understand the blame on "online retailers"
      There's no reason these brands can't launch their own online offerings.
      Because it is easier than to take personal responsibility and state that they just didn't do a good enough job at the B&M stores.
    • Report Post
    • Well have you gone clothes shopping at a mall with a woman who has to figure out which size in each brand fits her? Part of the problem with online shopping for clothes is having to check fit in a bricks and mortar store and that is before any cotton prices go up (meaning thinner knitwear) or sizing changes or manufacturer changes-all affect how much length, width and stretch one has to a garment. Let's not forget using cheaper fabric dyes, causing colour to run in each wash even if its coldwater washing. Having that issue with Joe Fresh shirt made in Bangladesh-pink dye staining underwear #bonus.

      Double jeopardy if the woman is not 5'6" or 5'7" (regular height)-fewer mainstream stores help her out, thus it's always good to know what men's stores might fit some of the gaps in sizes.

      Guess I should stop by the Burlington store at Mapleview Centre to see if there is something I can wear and it's on sale.
    • Report Post
    • when is the last time you even walked into bcbg tho
    • Report Post
    • Ciel wrote:
      Mar 2nd, 2017 1:01 am
      Well have you gone clothes shopping at a mall with a woman who has to figure out which size in each brand fits her?
      This too.
      I'm a HUGE proponent of buying things online, but clothing isn't really one of the things that are practical.
      Most of the good retailers have free returns, but that's also a hassle.
    • Report Post
    • It's too bad. They do use good fabric but most things are a bit more expensive - even at 50% off.
    • Report Post
    • @slimysnot - you put it perfectly - cost. I'm all for going to the store and trying something on (& purchasing if the price is right) but with limited funds I can't stretch myself thin to support a B&M store with out of whack pricing.
    • Report Post
    • I am so envious of people who can buy clothes online. Whenever I do that, something about the sizing inevitably goes wrong. too long, airpits too tight, collar area is too restrictive. It wasn't the material I wanted (100% cotton has so many feels). I know now that I always buy in store where I can try.
    • Report Post
    • I really like BCBG's stuff but have never paid full price for a single item, ever. The prices are absolutely ridiculous.

      Even at a discount it's a "splurge" or "event" that my girlfriend is dressing for that we spend the extra money, for something we like.

      A lot of times, I walk into the store and walk right back out. In Canada, sizing is smaller and we often could not find the sizes that you were more likely to find in the U.S.

      IMO, they had more issues than just "no one shops at brick and mortar stores anymore"
    • Report Post
    • Interesting... Kinda shocked, actually. I didn't shop at BCBG in ages because the merchandise wasn't for me style-wise, fabrics, etc. I have a bunch of BCBG outlet stuff from around 2000 (?) when the clothes were nicer.

      Trivia from wikipedia: Azria did the reboot of Herve Leger, and my impression is that it is successful. Azria's brother has the brands Joie and Equipment, which seem to be doing really well.
    • Report Post