View Full Version : what are some benefits to good public relations
Grayson M
Jan 27th, 2006, 12:36 PM
im writing a paper for school right now.. and for whatever reason (possibly because im stupid) i cant think of any benefits for good public relations anyone wanna throw some at me? thanks.
biosh
Jan 27th, 2006, 12:37 PM
#1 - Higher profits...
Grayson M
Jan 27th, 2006, 12:38 PM
#1 - Higher profits...
how so?
FastFokker
Jan 27th, 2006, 12:39 PM
Good public relations for what type of organization?
Grayson M
Jan 27th, 2006, 12:40 PM
its for a science and technology company
if that helps at all
15-20_God
Jan 27th, 2006, 12:41 PM
more employees.
FastFokker
Jan 27th, 2006, 12:42 PM
Science and Technology, such as Monsanto (www.monsanto.com/ ) ? :cheesygri
Good public relations is good business because you can deceive people into trusting what you are doing is safe and a necessary.
Grayson M
Jan 27th, 2006, 12:43 PM
Science and Technology, such as Monsanto (www.monsanto.com/ ) ? :cheesygri
i guess lol... i dunno i have no background information as to what the company does all i have is its name which is Barrier Science and Technology
charger
Jan 27th, 2006, 01:28 PM
It's cheaper to spin an image with your own words than by paying for it. Oh,, and by the way, all of this information is going to be irrelevent because you can't cite it. Get thee to a library!
cliff
Jan 27th, 2006, 03:38 PM
Go to the library. Look for the books:
Public Opinion - Walter Lippmann
PR! - Stuart Ewen
PublicO was written by the creator of PR it's a great read for understanding the history and methods. PR! provides more of a modern perspective on public relations. Both are essential is you plan on studying/working an a pr field.
Benefits to pr are whatever you need them to be. It is that flexible.
The_Madz
Jan 27th, 2006, 03:49 PM
good public relations measn that people trust you more and likes you as a company which results in word of mouth and repeat business
both which are more valuable than any advertising campaign
just think.
people slam wal-mart for being bad, so people now stop going to wal-mart because of it.
the public relations mission at this point is to convince these people that wal-mart actually do good stuff and rebuff any negativity they have so people will come back.
its promoting their brand and image. you dont' want to shop or buy goods from a place you think is evil or somehow harming you. you like to shop at places that makes you feel good about it..
think body-shop for that.. their whole advertsisement campaigns have been on being environmentally responsible.